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This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

  • This book presents a focused approach to strategic management theory.
  • Outlines the basics of a behavioral approach to strategic management.
  • Examines assumptions of rationality and equilibrium and the problems they create.
  • Considers how a behavioral approach relates to a number of conventional approaches.
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    Behavioral Foundations of Strategic Management

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    This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of ration

    See all description...

    Author(s): Bromiley, Philip

    Publisher: Blackwell Publishing

    Pub. Date: 2004

    pages: 157

    Language: lang_en

    ISBN: 978-1-4051-2471-3

    This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship. This book presents a focused approach to strategic management theory. Outlines the basics of a behavioral approach to strategic management. Examines assumptions of ration

    This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.

  • This book presents a focused approach to strategic management theory.
  • Outlines the basics of a behavioral approach to strategic management.
  • Examines assumptions of rationality and equilibrium and the problems they create.
  • Considers how a behavioral approach relates to a number of conventional approaches.
  • See all description...