Adapt or vanish. The choice is yours.

In an era defined by lightning-fast disruption, traditional business strategies are no longer enough. Innovation or Elimination provides a high-stakes roadmap for leaders who refuse to be left behind. Drawing on two decades of experience, Itai Green reveals why innovation is a strategic imperative for survival, offering actionable strategies for open innovation and technology adoption.

Through real life first hand experiences, the book demonstrates how leading corporations harness collaboration to stay ahead of rapid technological, economic, and geopolitical shifts.

Rather than theory, the book provides a strategic playbook for building an innovation-ready culture, designing the right structures, engaging the global startup ecosystem, and measuring what truly matters. With practical tools for evaluating pilots, integrating external technologies, and balancing short-term pressures with long-term vision, this book prepares leaders to drive innovation from intention to execution.

Ideal for executives, innovation managers, board members, and policymakers, Innovation or Elimination offers actionable insights and proven frameworks to help any organization become resilient and future-ready.

Transform Your Culture Through Empowerment is written for those seeking to learn how to develop a transformation system that helps organizations reach their full potential.

This book teaches employees how to transform their work systems and to organize and lead their organizations through the transformation process. Examples, tools, and techniques are shared.

The story of the struggling Salvarcar plant serves as a case study, starting with the hiring of a new executive tasked with transforming the organization’s operations and culture, or else shuttering the plant and relocating it.

Real-world examples, issues, innovative solutions, and results are provided to illustrate how the facility was transformed into one of the best in its class, ultimately saving it.

Unlock the world of generative AI with Python. Explore the intricacies of deep learning, large language models, and applications in business and consumer tech.

Key Features

• In-depth coverage of Python's role in generative AI
• Hands-on coding exercises using state-of-the-art tools like Hugging Face
• Comprehensive understanding of model training, fine-tuning, and deployment

Book Description

What you will learn

• Understand the basics of generative AI and deep learning
• Learn how to build generative AI models using Python
• Work with large language models and pretrained tools like Hugging Face
• Implement real-world applications such as text summarization and image generation
• Explore model fine-tuning, optimization, and deployment for various uses
• Gain hands-on experience with coding exercises and AI projects

Who this book is for

This book is ideal for Python developers, data scientists, and AI enthusiasts looking to explore generative AI. A basic understanding of Python programming and machine learning concepts is recommended. Prior experience with libraries such as TensorFlow or PyTorch will be helpful but not essential. The book is suitable for those interested in applying generative AI in business, technology, or creative industries.

Master the core principles of PHP and MySQL to build dynamic web applications. Learn how to effectively manage databases and create secure web forms that interact with server-side technologies.

Key Features

• Step-by-step guide to mastering PHP and MySQL development.
• Practical examples that enhance real-world web development skills.
• Emphasis on security practices and database management.

Book Description

What you will learn

• Understand the fundamentals of PHP and MySQL databases.
• Implement dynamic and interactive web pages using PHP.
• Design and manage databases for efficient data storage.
• Learn advanced PHP concepts such as classes and functions.
• Create and manage forms for data collection and validation.
• Connect web applications to databases with PDO.

Who this book is for

This book is ideal for beginner to intermediate web developers who have a basic understanding of programming and are looking to expand their skills. Readers should have a foundational knowledge of HTML and CSS before diving into PHP and MySQL. The book is suitable for those who want to learn server-side programming and work with databases to build functional, dynamic websites. No prior experience with PHP or MySQL is required, but familiarity with web development concepts will be helpful.

This study participates in the ongoing scholarly effort to re-appraise the penny dreadful phenomenon as a cornerstone of literary history and of popular culture, both within the nineteenth century and the development of Victorian popular fiction and beyond its specific context. The growing presence of these cheap entertaining Victorian texts in contemporary popular culture – through television series, musicals and literature – signals that it is high time to bestow more systematic and comprehensive attention to these publications. To do so, Penny Dreadfuls: The Circulation Patterns of a Victorian Popular Genre conceptualises the notion of circulation as a tool for analysis. This book considers different aspects of circulation. The weaponisation of the penny dreadfuls’ successful circulation by its critics highlights tensions in the literary marketplace over the hegemonic discourse of what should and should not be read, which mirror the broader issue of contemporary changes on a social, cultural and political level. In addition, the penny dreadfuls’ consumption patterns and behaviour within the literary marketplace and within society are also marked by their circulation between different historically popular genres: within the network of late-eighteenth-century and early-nineteenth-century literature and culture, they refuse to remain within clear boundaries and constantly reinvent themselves at the intersection of several trends that constituted the popular, such as oral storytelling, sensationalism and the Gothic. Beyond the nineteenth century, their patterns of circulation develop diachronically, too, in the open-ended circulation of the penny dreadfuls across time through neo-Victorianism and the gradual transformation of the penny dreadfuls into a cultural reference. Through the lens of the concept of circulation which pervades the penny dreadfuls’ history and content, this book reassesses the impact of the penny dreadfuls on nineteenth-century print culture and entertainment, as well as on contemporary popular culture. This book demonstrates the importance of these publications to better understand broader notions of popular culture and to keep deconstructing such binaries as ‘high’ and ‘low’ culture. Further than sales numbers, circulation interweaves numerous aspects of popular culture and of this publishing phenomenon. An analysis of these patterns helps decode many aspects of the penny dreadfuls’ life and afterlife, as it reveals how their material aspect is intimately interwoven with their seriality, their cultural significance, the reactions they provoked and their actual content. The resulting picture informs us about the nineteenth century’s social history and culture, about class warfare and political change, and about the evolution of literature over the past two hundred and fifty years.

A comprehensive reference for mastering Linux shell commands. From basic to advanced, this guide covers commands, bash scripting, system management, special bash characters, and keyboard shortcuts to boost your productivity.

Key Features

• Covers key Linux commands and their practical applications for effective system management
• Explores bash scripting and special characters to enhance your command-line productivity
• Provides clear guidance on configuration files and system optimization techniques

Book Description

What you will learn

• Master essential Linux commands, utilize bash scripting for efficient work
• Configure Linux systems for optimal performance
• Navigate through special characters for advanced shell usage
• Learn how to optimize Linux environments with custom scripts
• Manage configuration files for system administration
• Use keyboard shortcuts to boost productivity

Who this book is for

This book is ideal for Linux system administrators, developers, and anyone eager to enhance their command-line skills. Readers should have a basic understanding of the Linux terminal and some familiarity with simple commands. It’s perfect for those looking to expand their knowledge of Linux and become more efficient in daily tasks.

Sports clubs and voluntary organisations, in many cases, have become large and complex entities with strong membership numbers and significant budgets. Yet they are still operated by people who are essentially volunteers and, although they do so with the best motivations, far too often they are not equipped to deal with many of the areas in which they are involved. "IT’S YOUR CLUB!", based on many years of practical experience of club committees, boards of directors and national councils, addresses many of the situations that cause problems for the officers of such clubs. It covers all aspects of the administration that supports the operation of the various functions of the club, explaining aspects of committees and their roles, the roles of the main officers, the importance of governance, the advantages of strategic planning, how leadership and management play different roles and how current legislation, such as child protection, affects the modern voluntary organisation. The political, economic and social environment in which sports clubs now operate has changed significantly and clubs need to adapt to ensure that they not only survive but are equipped to facilitate change and further development. IT’S YOUR CLUB! provides the definitive text on the leadership and management of sports clubs and will give club officers the confidence to make decisions vital to their club’s viability.

Digital Sales Transformation is about selling in a digitally transformed world. It changes how you sell and engage with your customer. Defining a Digital Sales Transformation blueprint to guide sales organizations to respond to this disruption as they struggle to catch up to their more digitally advanced customers is this book's core theme. "Digital Sales Transformation in a Customer First World" will be your constant companion as your execute your Digital Sales Transformation strategy. At over 500 pages, it is packed with actionable knowledge as a blueprint for your journey. It guides you to define your Ideal Customer Profile, to Understand the Customer’s Business, to Build, Elevate and Expand Relationships, and how to Create and Communicate Value. It includes a framework to build an effective Executive Sponsor Program, to execute Account Based Marketing, and describes the role of Artificial Intelligence in enterprise B2B sales. It sets out Strategy, Sales Execution, and Sales Management methods for Sales Process, Opportunity Management, Account Management and overall Sales Team Performance Management, and it describes the technology to use in each case.

ABOUT THE AUTHOR

Donal Daly is CEO and founder of Altify, which is his fifth global business enterprise. Combining his expertise in enterprise software applications, artificial intelligence and sales methodology, he continues to revolutionize the sales effectiveness industry. Donal was also CEO and founder at Software Development Tools, NewWorld Commerce, The Customer Respect Group, and Select Strategies — all of which were acquired by various parties. Donal is the author of four books including his recent Amazon Bestseller, "Account Planning in Salesforce", and "Select Selling Sales Fieldbook".

Make smarter decisions by mastering causal reasoning and causal inference. Learn how to separate correlation from causation, evaluate impact, and apply evidence-based thinking—no complex math required.

Key Features

• Learn how to separate causation from correlation in real decisions
• Apply causal inference methods without complex statistics
• Practice causal thinking with real cases and an interactive app

Book Description

What you will learn

• Understand causality and why correlation can mislead decisions
• Distinguish predictive models from causal inference
• Use causal graphs to reason about cause and effect
• Evaluate impact with experiments and quasi-experiments
• Spot flawed causal claims in business and everyday life
• Apply causal thinking confidently to real decisions

Who this book is for

This book is ideal for decision-makers, managers, analysts, marketers, policymakers, and curious professionals who want to improve how they evaluate evidence and make decisions. No prior background in statistics, economics, or programming is required. It is suited for readers who work with data, experiments, or performance metrics and want to better understand cause and effect without diving into technical or mathematical detail.

The focus in this book is not on the various distinctions between classic liberalism and orientalism. Such traits are specific to normative values than hurt, suffering, and victimhood by one group at the expense of another. Rather, the focus is on the dichotomy between neoliberalism and orientalism as relates to the injuries caused by neoliberalism’s harmful practices to ordinary people both in the West and the Global South. The book is a qualitative study in phenomenology, seeking to explain the nature of neoliberal-oriental dichotomy through selected observations in international relations. It builds on the kernel understanding of the dichotomy through meanings as experienced by people, especially in the developing countries (the Global South). The observations are organized in 9 chapters (including an introduction and conclusion) involving descriptive analyses of applied utilities (tools) used by neoliberalism, the state of opposition and ethnic and religious minorities in the Global South, the misuse of energy resources and conflicts, uncovering the double-standards and hypocrisy applied in the observation of selected narratives in Iraq, Ukraine, and Gaza, and the emerging of new trajectories and models for inclusion, cooperation, and peace based on interpretations by complexity sciences. The book uses narrative observations to uncover meanings and experiences in the East-West dichotomy on issues of security, national interests, militarism, alliances, and conflict resolution. The chapters examine the utilities applied by neoliberalism in furthering the divide, understanding causality, and the recommended models for bridging the contradictions toward peace and inclusion based on the complexity sciences. The purpose of this book is not just to observe the gulf between neoliberalism and orientalism but to bridge between them for the sake of healing, minimizing divisions and atrocities, and promoting progress based on shared interests. The main themes in the book are the assessments of public policy orientation in international relations, the rule of the media and social networks, and the impact of global institutions on peace, conflicts, militarism, interventions, sanctions, and regime change scenarios on the East-West dichotomy.

5G Unleashed is the essential, jargon-free guide you need to future-proof your business and maintain a competitive edge.

This book demystifies 5G by clearly explaining its core business advantages—speed, low latency, and massive connectivity—and how they fundamentally change operations. It provides a practical roadmap for leveraging 5G's revolutionary impact across key sectors like manufacturing, logistics, healthcare, and remote work, offering you a critical edge by highlighting where the biggest industry disruptions and opportunities lie.

Blending straightforward explanations with real-world case studies and actionable recommendations, the book moves you from theory to practice. This ensures you can immediately translate 5G's promise into tangible business value, make informed technology investment decisions, and implement proven strategies for growth, efficiency, and new revenue streams.

Learn how to automate IT infrastructure management. This guide takes you from installation to advanced configurations, including playbooks, modules, and cloud integrations, enabling you to streamline automation tasks.

Key Features

• Hands-on guide to setting up and configuring Ansible in your environment.
• Practical examples for automating infrastructure tasks using Ansible's modules and playbooks.
• Advanced automation techniques, including cloud provisioning and Docker integration.

Book Description

What you will learn

• Set up Ansible and configure the environment
• Understand and use Ansible modules and collections
• Create and manage inventories for efficient automation
• Write and execute Ansible playbooks
• Use YAML for configuration and serialization
• Handle variables, loops, and error management

Who this book is for

This book is ideal for system administrators, DevOps engineers, and IT professionals who want to automate and manage their infrastructure more efficiently. A basic understanding of IT systems, Linux, and command-line interfaces is recommended. While no prior experience with Ansible is required, familiarity with automation tools will be helpful. The book is suitable for both beginners looking to get started and experienced professionals seeking to refine their skills.

Gold is money, and its durability, density, consistency and limited new supplies have resulted in it being the only currency to have acted as a true store of value over the millennia. This booklet was written by Rory Gillen, founder of GillenMarkets and author of "3 Steps to Investment Success", published in 2012. It outlines the physical characteristics of gold that underpin its use as jewellery and, more recently, in complex industrial applications. As gold yields no income, it cannot be valued in a conventional sense, so the booklet offers guidance on how to judge gold’s intrinsic value and how one can value gold relative to other hard assets such as US house prices. The booklet also introduces you to three separate and highly useful technical indicators that provide a risk-controlled way of determining when gold is worth buying. All three indicators have outperformed a ‘Buy & Hold’ gold strategy since 1968 by wide margins. Finally, there’s a discussion on the merits or otherwise of bitcoin, which some argue is the new digital gold.

In belonging to an oppressed/colonized racial group in the West, where their voices, humanity, history, culture, reality, and subjectivity are perpetually under siege, distorted, and/or erased, African American writers since the 1960s have struggled to be heard and represented. Yet, despite the racism, terror, trauma, and dehumanization, they, in revisiting, reclaiming, and reassessing their history and culture, used their decolonized imaginations and agency to reconfigure their history, subjectivity, and reality, and to invoke a more humane and just world, with love, despite all the odds.

The potential for above average returns has always made private equity an attractive subsector of financial markets with investors gaining access to specialised managers who build portfolios of private companies. In Ireland, investors’ principal way of gaining exposure to private equity has been through international private equity funds distributed by local stockbrokers, which tend to have significant minimum investment amounts and long-term lock-in periods, making access difficult for retail investors. However, there is an attractive alternative option: investing in high-quality, liquid private equity funds listed on the London Stock Exchange that have historically delivered attractive returns, allowing investors to avoid the high minimum investment levels, long-term lock-in periods and onerous upfront fees. This booklet, written by Jonathan Yates, research analyst at GillenMarkets, is aimed at providing readers with an overview of private equity investing, including the main characteristics, historical returns, the specifics of the UK listed private equity sector and the key risks investors must be aware of when investing in private equity.

"THE CUSTOMER IS THE PLANET" is a blend of inspiration and education. Based on the European Sustainability Reporting Standards, it aims to equip changemakers in business with the knowledge to make better choices; educate and entice others to become changemakers; empower individuals in companies who want to be changemakers to know what to do to make better (more sustainable) choices for their organisations, as individuals, in their employee groups, in their operations and supply chains, and for their customers and products. It explains the why, what, so what, of the problem or opportunity in each key area of sustainability; followed by deep expertise, knowledge and guidance that grows awareness, increases desire to change, and equips the reader to take action, measure, report and improve.  

Building MAS-RAG (multi-agent AI systems for RAG) that reason over real-world data using hybrid retrieval and scalable architectures for production use. Free with your book: DRM-free PDF version + access to Packt's next-gen Reader*

Key Features

• Master DualRAG by combining vector search with SQL filtering over structured enterprise data
• Implement GraphRAG, Spatial-RAG, and vector search natively in Oracle Database 23ai
• Build multimodal video pipelines with human-feedback loops and fine-tuned models

Book Description

What you will learn

• Bring intelligence directly to the data within Oracle Database 23ai
• Defeat hallucinations and data poisoning with DualRAG, synchronizing vector semantics with structured SQL
• Build MAS-RAG pipelines with Planner, Agent Registry, and MCP-standardized sovereign agents
• Engineer an inference-time router using hybrid adaptive RAG to switch between reasoning, retrieval, and human feedback
• Fuse vector similarity, Oracle Spatial, and SQL Property Graph traversal into a converged hyper-query
• Multimodal video RAG with version-controlled schema registry and semantic vector search over visual assets

Who this book is for

This book is for AI engineers, ML engineers, data scientists, and MLOps professionals who want to build production-ready generative AI systems grounded in enterprise data. It will also benefit solutions architects, database engineers, and software developers looking to integrate large language models with structured and unstructured data sources using modern retrieval architectures. Readers should be comfortable with Python and have a basic understanding of machine learning concepts. Prior experience with generative AI or vector databases will help you get the most out of this book.

Unlock the power of SQL to manipulate and query relational databases. Learn database creation, optimization techniques, security practices, and more through hands-on examples.

Key Features

• Step-by-step instructions for mastering SQL.
• Practical examples covering real-world SQL applications.
• Emphasis on data security, transaction control, and optimization.

Book Description

What you will learn

• Understand the fundamentals of relational databases and SQL.
• Master database creation, modification, and deletion.
• Learn how to perform data manipulation with SQL queries.
• Explore advanced SQL topics like window functions and subqueries.
• Learn about database security and transaction control.
• Implement data integrity through normalization and keys.

Who this book is for

This book is ideal for anyone interested in learning SQL, whether you're a beginner or an intermediate user. Readers should have a basic understanding of databases and data management before starting. The book assumes no prior experience with SQL, but familiarity with concepts like data types and basic programming will be beneficial. It is designed for aspiring database administrators, developers, or anyone looking to enhance their data management skills.

Developing intelligent applications that integrate AI, analytics, and transactional capabilities using the latest release of the world's most popular open-source database

Key Features

• Practical examples demonstrating how to use PostgreSQL to develop intelligent applications
• Best practices for developers of intelligent data management applications
• Includes the latest PostgreSQL 18 features for AI, analytics, and transactions.

Book Description

What you will learn

• How to leverage PostgreSQL 18 for building intelligent data-driven applications for the modern enterprise
• Data management principles and best practices for managing transactions, analytics, and AI use cases
• How to utilize PostgreSQL capabilities to address architectural challenges and attain optimal performance for each use case
• Methods for utilizing the latest PostgreSQL innovation to create integrated data management applications
• Guidelines on when to use PostgreSQL and when to opt for specialized data management solutions

Who this book is for

This book is for backend developers, data engineers, database engineers, and solution architects who want to build modern applications using PostgreSQL as a unified platform for transactions, analytics, and AI. It is intended for readers with a basic understanding of SQL and relational databases who want to learn how to design high-performance transactional systems, implement analytical workloads, and integrate AI capabilities such as vector search and LLM-based applications within Postgres.

AI-Assisted Coding explores the integration of AI tools in programming, teaching readers to boost productivity with GitHub Copilot, ChatGPT, and more.

Key Features

• Learn to integrate AI tools into your coding workflow for increased productivity
• Understand the basics of large language models and transformers
• Master debugging, refactoring, and documentation with AI assistants

Book Description

What you will learn

• Utilize AI tools like GitHub Copilot and ChatGPT for coding assistance
• Understand the basics of large language models and transformers
• Implement pair programming with AI assistants
• Apply AI in debugging and refactoring code
• Generate and optimize code using AI tools
• Create AI-assisted documentation for software projects

Who this book is for

This book is ideal for software developers, programmers, and IT professionals who want to integrate AI into their coding practices. A basic understanding of programming languages like Python, JavaScript, or PHP is necessary.

The story of shared services cooperatives is compelling for the breadth and depth of its utility across multiple sectors of the US economy. Shared services cooperatives are member associations formed to meet a variety of institutional needs for economies and efficiencies of scale through collaboration in areas such as purchasing, marketing, processing and distribution. They are organized and operate as for-profit or not-for-profit business entities and appear in a broad array of industry and public service sectors, providing a variety of benefits, services and opportunities today in rural, suburban and urban communities throughout the US. This qualitative study sets out to describe the ways in which shared services cooperatives are organized, who are the members, how shared services cooperatives benefit their members and why the members formed a cooperative as opposed to other forms of collaboration (joint ventures, subsidiaries or collaborative agreements). Shared services cooperatives in all the cases studied have led to long-term impacts in addressing organizational needs. All the cooperatives in this study have effectively served their members’ needs. Whether it was a cooperative designed to enhance competitiveness, or to lower risks, to acquire new sources of funding or to allow the cooperative members to scale up or sustain the organization, the story has been the same. The shared services cooperative works very well as a way to meet these varied needs.

If you have picked up this book to read, it’s likely that you’re a Dealer Principal or senior line manager in a motor dealership. So, straight off, three questions for you: What’s your dealership’s net profitability? How does that compare to other dealerships locally / nationally? Do you want / need to improve your dealership’s overall performance? Whatever your answers to the first two questions, if your answer to the third is “Yes”, then this book is for you. In DRIVING DEALEARSHIP PROFIT, Mike Finlay presents the most important KPIs that he uses to run his business and shows how they can improve your business. He also shares systems, processes and innovations that you can adopt to directly impact those KPIs. These practices have delivered – and continue to deliver – up to three times more profit than the average franchised dealership in Ireland, the UK and mainland Europe.

ABOUT THE AUTHOR

Mike Finlay is Managing Director and Dealer Principal of Finlay Motor Group in Ireland. Mike, and his brother Gary, are the third generation of this 80-year-old family business. Throughout his 30 years in this business, Mike’s questioning of traditional approaches to running a motor dealership has developed hundreds of processes and systems that consistently deliver some of the highest results in the industry. Mike now spends most of his time in Germany, but he continues his role in Finlay Motor Group. Through Mike Finlay Consulting, he also assists other dealerships and dealership groups to grow their profits.

The purpose of this ebook is to guide readers interested in the economics of sport, using practical examples. It is by no means intended to be a textbook but rather as a means to view the world of economics through the lens of sport. More accurately, it is an analysis of issues in sport from someone with an economic perspective. The information provided in each of the cases is intended to be food for thought, to engage the reader with sports economics and related issues. It is hoped that the examples used throughout can demonstrate how useful sport can be in explaining complex economic issues.

"LEARNING & DEVELOPMENT in ORGANISATIONS: STRATEGY, EVIDENCE and PRACTICE" provides a comprehensive and thematic overview of the thinking, research evidence and practice of strategic L&D in organisations. It covers both strategic and operational practice dimensions, to help students of L&D and HRM to acquire a deep understanding of the field and to inform the practice of L&D professionals by identifying the best available evidence on L&D practices and by providing them with guidelines for action. It builds on the core operational building blocks of L&D and goes beyond these to take a strategic perspective, emphasising the contribution of L&D to organisational and financial performance and the need to align formal and informal L&D with business objectives. Each chapter incorporates pedagogical features to enable the student or practitioner to apply the concepts to organisational life, link theory to practice and signpost readers to the best available evidence on L&D practices. Specifically: Succinct and concise explanations of Key Concepts found within the field of L&D; Critical Reflection exercises that help the reader to engage with key concepts and debates within the field; A Best Available Evidence to Inform Practice feature to summarise the results of meta-analysis and systematic / integrative reviews in a manner that is accessible to practitioners; Two Case Studies as examples of application to practice relevant to the chapter’s content – and, the end of each chapter, a longer case study with questions that provide an opportunity for classroom-based and practitioner discussion; Recommended Further Reading to allow the reader to enhance their understanding of the chapter content; A Glossary to provide students and practitioners with easy access to definitions of the key concepts used throughout the book, as well as other important L&D terms. The book is divided into three key sections, which cover different aspects of L&D: Section One: Concepts and Context of L&D in Organisations: Chapter 1 discusses the concepts of L&D, the external and internal context of L&D and the key dimensions of strategic L&D in organisations. Chapters 2 and 3 introduce readers to the key theoretical and conceptual foundations of strategic L&D, and its key components, including strategy processes, roles and resources; Section Two: Theory and Practice of L&D: Chapters 4 to 14 explain the main theories, concepts, models and practices that underpin strategic L&D in organisations. This section covers a wide range of issues that L&D practitioners need to better understand the design, delivery and evaluation of L&D in organisations; Section Three: Developing the L&D Professional and the Future Role of L&D: Chapters 15 and 16cover the changing roles of L&D practitioners in organisations, their competence development, professional ethics and the future of strategic L&D, including potential new roles and forms of L&D. "LEARNING & DEVELOPMENT in ORGANISATIONS: STRATEGY, EVIDENCE and PRACTICE" is published in association with the Irish Institute of Training and Development and aims to set the agenda for L&D professionals in the future. It is a significant update to the best-selling MAKING TRAINING & DEVELOPMENT WORK.

The world changed on 15 August 1971. After almost a quarter of a millennium broadly tied to gold, the money of the world was cut free. The consequences have been dramatic and far-reaching. The United States is now in the unprecedented position of being the issuer of an unanchored global reserve currency. By contrast, and however reluctantly, the rest of the world is now in the unenviable position of being the forced user of the unmoored US dollar. Developments as disparate and apparently unrelated as the outcome of the Cold War, the accelerating pattern of boom, bubble & bust, and the stunning rise of China stem directly from that historic, and historically recent, decision. Since that seminal night in the White House, we are all hostage to a compellingly incentivised and bewilderingly diverse money creation machine, effectively unhindered from exploiting a stacked heads I win / tails you lose relationship with the rest of society. Contrary to much conventional economic thinking, the accelerating pattern of boom, bubble & bust should be little surprise as the political and monetary authorities in whom we trust are little more than impotent accommodators of an unmoored monetary mayhem beyond their control; a mayhem, in truth, beyond any control.

This collection of case studies focuses on the role of strategic communications in helping organisations to meet the United Nation’s Sustainable Development Goals (SDGs). Public relations is not considered here as a tool for corporate self-aggrandisement but as a vital, inseparable element of the sustainability goals themselves. When responses to sustainability issues range from co-operation to hostility, strategic communications that identifies audiences and their issues to engage in effective, dialogic communication with them is paramount. The 12 case studies in this book were each selected, researched and written by a member of the 25th student cohort of the M.A. in Public Relations. Each was chosen according to the student’s sectoral, personal, or other interest to use the case to illustrate how effective strategic communications can help bring to fruition a campaign that addresses a sustainable development goal. The focus, therefore, is on the communications that inform and motivate actions and behaviours rather than the intrinsic nature of the goals themselves. With each addressing a particular goal, there are case studies from Ireland and abroad, reflecting the diversity of the cohort. While the cases are written to make them accessible to readers approaching public relations for the first time or to time-constrained practitioners, the more advanced public relations student will see where they may be applied to illustrate advanced theoretical concepts. A short series of questions at the end of each case study will be helpful for educators as a teaching tool for further exploration and reflection, while three intermezzo chapters by the book’s editors offer additional critical interpretations to stimulate deeper considerations.

Learn to master Excel from the ground up. This book covers everything from basic formulas to advanced data analysis, making it an essential guide for professionals.

Key Features

• Master Excel's fundamental functions for practical tasks.
• Understand advanced Excel tools like PivotTables and VBA for automation.
• Learn to present complex data clearly using Excel's charting tools.

Book Description

What you will learn

• Create and organize workbooks for efficient data management.
• Master Excel's core functions for accurate calculations.
• Apply formulas and functions to automate tasks and minimize errors.
• Use advanced features like PivotTables and charts to present data effectively.
• Leverage Excel's data analysis tools for decision-making.
• Design customized spreadsheets for specific tasks.
• Manage large datasets with ease.

Who this book is for

Ideal for professionals, business analysts, and anyone looking to improve their Excel skills. This book assumes basic knowledge of computers and an understanding of general data organization concepts. It’s perfect for those looking to develop a deep understanding of Excel’s capabilities.

The surest way to obtain the superior returns that stock markets have delivered in the past is to be an owner of “assets”, either through a diversified selection of individual companies or through funds. However, not everyone has the patience or, indeed, the time to be a ‘Buy & Hold’ investor. Technical analysis is the study of price movements or price action in markets in an attempt to determine their likely future direction. Quite simply, if the direction is likely upwards, an investor who is "timing the markets" will want to be invested and if the likely direction is downwards, the investor will want to exit. Written by Rory Gillen, founder of GillenMarkets and author of 3 Steps to Investment Success, published in 2012, this booklet aims to provide readers with an understanding of how to time the markets and highlights a couple of successful technical indicators to market timing that we have followed over the years.

Master Rust programming from the basics to advanced topics like ownership, concurrency, and memory management with practical examples and exercises.

Key Features

• Step-by-step guidance from beginner to advanced topics in Rust programming.
• Practical exercises to reinforce learning and provide hands-on experience.
• Focus on Rust’s ownership, memory safety, and concurrency features.

Book Description

What you will learn

• Understand the fundamentals of Rust programming.
• Learn about variables, data types, and functions.
• Master Rust's ownership and borrowing system.
• Get familiar with working with structs, enums, and collections.
• Dive into functional programming concepts in Rust.
• Explore advanced features like lifetimes, smart pointers, and generics.

Who this book is for

This book is ideal for developers who want to learn Rust, especially those with some prior knowledge of programming concepts. Readers should be familiar with basic programming principles like variables, functions, and control flow. No prior knowledge of Rust is required, but a background in systems programming or an interest in low-level programming would be beneficial. Whether you're looking to enhance your career or explore Rust for its focus on memory safety and concurrency, this book will provide the necessary tools.

Learn deep learning with Keras, from setting up your environment to advanced topics like reinforcement learning and generative AI. Build, train, and optimize models for a wide range of applications.

Key Features

• Step-by-step guidance on setting up Keras and TensorFlow.
• Practical examples of deep learning concepts, including CNNs and reinforcement learning.
• Advanced techniques for building generative models, transformers, and diffusion models.

Book Description

What you will learn

• Install and set up Keras and TensorFlow for machine learning projects
• Understand machine learning, supervised, unsupervised, and reinforcement learning
• Implement deep learning models using Keras
• Master convolutional neural networks (CNNs)
• Build complex models with Keras Functional API
• Learn to implement and train transformers and reinforcement learning algorithms

Who this book is for

This book is ideal for data scientists, AI engineers, machine learning practitioners, and developers who want to dive into deep learning with Keras. A basic understanding of Python and machine learning concepts is helpful. It’s suitable for those starting with deep learning as well as experienced developers looking to implement complex AI models.

The Relationship Revolution is a practical, behind-the-scenes look at what it truly takes to build, scale, and sustain high-impact 1:1 Account-Based Marketing. In an era defined by complexity, crowded markets, and rapidly shifting expectations, organizations need more than campaigns—they need meaningful, human-centered engagement with the accounts that matter most.

Grounded in nearly two decades of global marketing experience, this book blends proven frameworks, personal stories, award-winning programs, and modern innovations like AI. Newman shows readers how to adopt the mindset of “CMO of your accounts,” build trust with stakeholders, co-create with clients, and elevate marketing from a service function to a strategic drive.

Whether you’re launching your first Strategic 1:1 or scaling a global ABM engine, this book provides the mindset and creative inspiration needed to accelerate growth with purpose and precision.

Most works on Asian or global studies adopt mainstream Neoclassical methods to explain economic and social development. However, quantitative and optimisation techniques are unable to provide a deep understanding of policy change between the West and East Asia. To fill the gap, this book uses evolutionary perspective to interpret economic and social transformations of two global powers, namely, the United States and China. Specifically, this book outlines the roles of culture, institutions and entrepreneurship in the analysis. Instead of logical empiricism in the English tradition, our approach is interpretative and storytelling in continental European tradition. In other words, we adopt hermeneutics and phenomenology in the analysis and apply humanity to economics. There are two aims of this book. First, it outlines the evolution of Austrian evolutionary economics and second, the role of learning in the decision-making process. It focuses on how decision makers learn and how good and bad learners are differentiated.

The Sage Handbook of Health Psychology, 2e Volume Two: Applications of Health Psychology covers the practical applications of health psychology, addressing intervention development, health improvement strategies, mental health and wellbeing, health protection, and the integration of health psychology into policy and professional practice. With contributions from leading experts, this is an indispensable resource for those looking to apply health psychology principles to real-world challenges. This Handbooks is a must-read for postgraduate students, researchers, and practitioners aiming to improve health and wellbeing outcomes through evidence-based practices.

Section One: Issues and Debates in Health Psychology

Section Two: Intervention Development Approaches

Section Three: Health Improvement Interventions and Preventive Behaviors

Section Four: Improving Mental Health and Wellbeing

Section Five: Health Protection Interventions and Long-term Conditions

Section Six: Health Psychology in Practice

The Sage Handbook of Qualitative Research in Sport & Physical Culture is a pivotal resource that marks the next evolutionary step in the field of qualitative research within sport and physical culture. Building on decades of methodological advancements and scholarly contributions, this handbook addresses the dynamic and expanding nature of the field. It brings together a diverse group of contributors from over a dozen countries, including Argentina, Australia, Canada, China, France, Japan, Netherlands, Norway, Poland, Qatar, Spain, the United States, and the United Kingdom, showcasing the international growth and vibrancy of qualitative research in this domain.

Contributors come from a wide array of disciplinary backgrounds, such as anthropology, education, health sciences, human movement and nutrition sciences, journalism and communication, kinesiology, public health, sociology, sport and exercise psychology, sport management, and women’s, gender, and sexuality studies. They explore a range of traditional and emerging topics and methodologies, from feminist inquiry and Indigenous methodologies to new materialism and political ecologies, from interviewing and ethnography to arts-based methods and participatory research, and from qualitative research developments in Asia and the Middle East to studies with fan communities and Olympic and Paralympic athletes.

Organized into five parts, the handbook begins with the politics of inquiry, emphasizing the inescapable political dimensions of qualitative research including questions of reflexivity, positionality, grant funding, and co-production. It then delves into philosophies of inquiry, practices of inquiry, and sites of inquiry, and concludes with reflections and future directions. Chapters in the handbook collectively present a review of the past, a statement on the present, and a vision for the future of qualitative research in sport and physical culture.

The Sage Handbook of Qualitative Research in Sport & Physical Culture is an essential resource for scholars, practitioners, and students seeking to engage with the latest developments and debates in qualitative research. It provides a comprehensive and nuanced understanding of the field, equipping readers to navigate and contribute to the evolving landscape of sport and physical culture research.

Part I: The Politics of Inquiry
Part II: Philosophies of Inquiry
Part III: Practices of Inquiry
Part IV: Sites of Inquiry
Part V: Conclusions

Discover blueprints that explore various components of Blazor, C#, and .NET to help you build web apps without learning JavaScript

Key Features

• Explore complete, easy-to-follow web projects using Blazor
• Build projects such as a weather app, expense tracker, and Kanban board with real-world applications
• Understand and work with Blazor WebAssembly effectively without spending too much time focusing on the theory

Book Description

What you will learn

• Discover the power of the C# language for both server-side and client-side web development
• Use the Blazor WebAssembly App project template to build your first Blazor WebAssembly application
• Use templated components and the Razor class library to build and share a modal dialog box
• Understand how to use JavaScript with Blazor WebAssembly
• Build a progressive web app (PWA) to enable native app-like performance and speed
• Understand dependency injection (DI) in .NET to build a shopping cart app
• Get to grips with .NET Web APIs by building a task manager app

Who this book is for

This book is for .NET web developers who are tired of constantly learning new JavaScript frameworks and wish to write web applications using Blazor WebAssembly, leveraging the power of .NET and C#. The book assumes beginner-level knowledge of the C# language, .NET framework, Microsoft Visual Studio, and web development concepts.

This book examines the very concept, history, critique, and impact on the overall economy and black money, the move toward less-cash economy and digitalization, government–RBI relations, along with an assessment of two years of demonetization.

Demonetization has created a severe macroeconomic shock. The measure was humungous in scale and led to a sharp contraction in money supply for a short period. Although demonetization’s proponents have contended that it would cleanse the economy of black money and make transactions more formal and digital, its implementation certainly could have been better. The effects of demonetization on the Indian economy are debatable and will vary by sector. Its effectiveness will be talked about and studied by economists and policy makers for decades to come.

Demonetization has made only a minor dent in the GDP. It has helped to bring more people into the tax net and has reduced the size of the informal economy. With the increased use of digital payments, economic transactions become recorded. This book examines the very concept, history, critique, and impact on the overall economy and black money, the move toward less-cash economy and digitalization, government–RBI relations, along with an assessment of two years of demonetization. It would be prudent for the government to focus more on proper institutional reforms to address the issues originating from demonetization.

The book focuses on the status of vocational education programs, challenges of achieving quality and attaining competitive excellence in a globalized socioeconomic order, and the role of government and industry in achieving these avowed goals.

India’s transition to a knowledge-based economy requires a new generation of educated and skilled people. Its competitive edge will be determined by its people’s ability to create, share, and use knowledge effectively. A knowledge economy requires India to develop workers—knowledge workers and knowledge technologists—who are flexible and analytical and can be the driving force for innovation and growth.

Developing skilled workers enhances the efficiency and flexibility of the labor market; skills bottlenecks are reduced, skilled workers are more easily absorbed into the economy, and their job mobility is improved. In this light, an effort is made in this book to describe and analyze governmental skill development initiatives in India. The book also dwells on the need to revive traditional family centric vocations pursued in the rural communities, especially those dying village-based vocations that provide livelihood options to a multitude of socially disadvantaged artisans, and integrate them into the fabric of skill development initiatives in place.

The book provides a systematic understanding of the processes of skill formation and provides several pathways for enhancing entrepreneurial skills in a business ecosystem with a huge knowledge capital gained through skill development initiatives. Toward this end, the book seeks to contribute toward understanding the structures and processes of governance and initiatives for enhancing the quality of skilling programs. The book also dwells on various opportunities and challenges of augmenting a multitude of skilled workforces made available through various skilling initiatives and programs.

There is intense competition among emerging markets to capture their share of the global economy. This book addresses questions that are germane to accomplishing this goal. Most important to this end is the study and practice of international business and foreign trade.

Undertaking such a study raises many questions which this book will answer:

• Why are emerging markets and the firms doing business in them internationalizing so aggressively?
• Why in the past decade has the pace of internationalization accelerated so rapidly?
• What competitive advantages do these emerging economies enjoy in comparison to advanced economies, such as the G20, and what are the origins of those advantages?
• Through what strategies are emerging market blocks, such as the BRICs and the CIVETS, building their global presence and expanding their market reach?
• How are emerging markets rivaling advanced economies and how are they affecting the already established rivalries among those economies?

This book answers these and other questions. In doing so, it will address the larger issue of what it all means for mainstream international business theory and its actual practice.

Five Eyes on the Fence: Protecting the Five Core Capitals of Your Business debunks the myth that a business's health is judged by its bottom line alone–by its financial capital.

Instead, the book proves that financial capital is a byproduct of four other capitals:

1. Human capital, is defined by a company's and its employees' soft and ingrained attributes like personalities, intelligences, behavioral traits, values, attributes, and motivators;
2. Intellectual capital, defined by the company's and its employees' knowledge and experience;
3. Social capital, or the company's network of people and associates; and
4. Structural capital, the glue that holds all of these capitals together in the form of processes, systems, and modes of delivering a product or service.

By exploring both positive and negative case studies, readers learn to consider these five capitals as an intricate web, making decisions according to the interplay between each of the capitals rather than focusing all of their energies on the cold, hard, and logic-driven financial statement.

India, one of the world’s fastest-growing large economies, offers business and investment opportunities across a multitude of sectors. More and more companies around the world are eager to do business in India. This book details the challenges and risks involved as well as providing real suggestions for overcoming them.

It begins by providing a background to understanding India and highlights the business environment in which the economic, legal, and cultural variances exist. Potential markets are then discussed, focusing on the sectors, regions, and cities where growth is taking place; the upper, middle, and lower income segments; Indian MNEs; public sector and state-owned companies, and family-owned enterprises.

Throughout the book, the author examines the various pitfalls and obstacles that are frequently encountered when operating in India, including political uncertainty and intransigence, corruption, bureaucratic roadblocks, the web of litigation, protecting intellectual property, labor and human resources limitations, and India’s ubiquitous second economy. These not only increase risk and lead to costly delays on account of lengthy litigation and payment of bribes, aggravating frustration, but may also result in total loss of investments. The book concludes by providing keys to success, including guidelines for selecting partners and appointing agents, as well as negotiating techniques that work in India. It also includes a comprehensive list of web resources for further exploration, and to connect with government and private sector bodies.

Most books on management principles focus on particular rules of thumb and best management practices. While the latter approach provides useful guidance and insights, it does not give executives much of an understanding of what bad management can entail and the damage that it can produce. Indeed, good management makes the most sense when it can be directly contrasted with examples of bad management and its implications.

To fill this critical gap, this book adopts a fresh approach, identifying cases of bad management from real-life business situations experienced by the author and contrasting them with good management practice. Inside this long-awaited title, you’ll learn the following:

• Management: Avoiding the bad, applying the good-with real life examples
• Contrasting good and bad management in companies & world affairs
• Applying rigorous management techniques to novel situations

Explore modern computer architecture from transistors and instruction sets to cloud-scale systems, LLM platforms, and secure computing, with major updates and new chapters reflecting today's cloud and AI-driven computing landscape

Key Features

• Understand modern processor and system architectures, spanning digital logic through x86/x64, ARM, and RISC-V
• Explore new and expanded topics, including GPUs, LLM platforms, cloud-scale systems, and cybersecurity
• Apply architectural principles to real-world systems, including confidential computing, blockchain, and autonomous platforms

Book Description

What you will learn

• Understand digital logic, processor fundamentals, and memory systems
• Explore modern CPU, memory, and I/O architectures
• Compare x86, ARM, and innovative RISC-V designs
• Benefit from performance techniques like caching, pipelining, and parallelism
• Understand virtualization and cloud-scale computing systems
• Learn how AI and LLM computing platforms are architected
• Examine confidential computing and security-focused architectures
• Understand blockchain systems and bitcoin mining computer architectures
• Explore quantum computing and future computing technologies

Who this book is for

This book is designed for software developers, computer engineering and computer science students, system designers, and technical professionals seeking a clear understanding of modern computer architecture. It also suits general readers eager to understand how modern computing devices work. Readers working with PCs, mobile devices, cloud platforms, embedded systems, and AI workloads will gain practical insight to guide better design and performance decisions.

Crack the updated AZ-900 (2026) and build real-world cloud skills with this new edition that goes beyond fundamentals through hands-on labs, Zero Trust security, and practical Azure use cases for modern careers.

Key Features

• Complete coverage of AZ-900 skills measured, aligned with the January 2026 exam update
• Beginner-friendly explanations with real-world Azure scenarios and visual, analogy driven learning
• Access to online mock exams, flashcards, exam timers, and hands-on labs for effective preparation

Book Description

What you will learn

• Understand core cloud computing concepts and delivery models
• Explore Azure architecture, regions, availability, and resource management
• Work with Azure compute, storage, and networking services
• Apply identity, security, and Zero Trust principles in Azure
• Manage costs, governance, and compliance effectively
• Deploy and manage resources using Azure tools and templates
• Monitor health, performance, and reliability in Azure
• Prepare confidently for the AZ-900 certification exam

Who this book is for

This book is for individuals preparing for the Microsoft Azure Fundamentals (AZ-900) certification exam and those looking to build a strong foundation in cloud computing with Azure. It is suitable for IT professionals, students, and business users seeking to understand Azure services, architecture, and management. No prior cloud experience is required, making it ideal for beginners, while those with some technical background can use it to reinforce their knowledge and prepare for certification.

Build, evaluate, and measure effective cybersecurity strategies using real-world threat intelligence and lessons from decades of enterprise defense experience.

Key Features

• Apply data-driven strategies to protect, detect, and respond to modern cyber threats
• Evaluate Zero Trust, attack-centric, and resilience strategies for enterprise defense
• Address ransomware, API abuse, cloud risks, and AI system security
• Purchase of the print or Kindle book includes a free PDF eBook

Book Description

What you will learn

• Identify common enterprise intrusion paths and reduce initial compromise
• Distinguish credible threat intelligence from industry noise
• Improve vulnerability management while reducing risk and cost
• Assess malware, ransomware, and internet-based attack techniques
• Secure APIs and reduce exposure from trusted enterprise tools
• Evaluate Zero Trust and attack-centric security strategies
• Apply cloud, resilience, and AI capabilities to improve security outcomes
• How governments request data and how enterprises manage access, risk, and oversight

Who this book is for

This book is for CISOs, CSOs, security leaders, architects, and cybersecurity professionals responsible for strategy, risk reduction, and compliance in enterprise environments. Readers should have a basic understanding of IT, networking, and core cybersecurity concepts.

Co-authored by core contributors of Milvus, this book guide explores the architecture of the Milvus vector databases for GenAI solutions Free with your book: DRM-free PDF version + access to Packt's next-gen Reader*

Key Features

• Understand the core architecture and vector indexing engine that makes Milvus ideal for AI-driven search
• Learn scalable deployment and performance optimization techniques
• Test, apply, and integrate Milvus into AI and LLM pipelines using LangChain
• Purchase of the print or Kindle book includes a free PDF eBook

Book Description

What you will learn

• Deploy Milvus using Docker, Kubernetes, and Helm
• Configure Milvus and monitor system health with Prometheus, Grafana, and Loki
• Understand core components like Knowhere, indexes, time sync, compaction, and garbage collection
• Design and optimize schema, queries, and data modification flows
• Benchmark performance and simulate real-world failure recovery
• Scale Milvus clusters to support large datasets and high-concurrency traffic
• Implement different multi-tenant strategies in Milvus
• Build AI applications using Milvus with LangChain

Who this book is for

This book is for database practitioners looking to get started with Milvus and build their expertise in vector data and vector search. It’s particularly suited for data analysts, data scientists, Milvus developers, system architects, tech enthusiasts, and researchers in vector database technologies. To get the most out of this book, you should have a foundational understanding of Go, Python, or C++, as well as a basic knowledge of database systems. Familiarity with Docker and Kubernetes is recommended.

<p>Created by people, for people!</p><p><strong>AI for Seniors in easy steps</strong> is your friendly, jargon-free guide to understanding Artificial Intelligence (AI) and using it in everyday life. This primer explains what AI is, how it works, the drawbacks, and why it matters – all in easy steps. Discover how AI can help you:</p><li>Use chatbots such as ChatGPT for writing, asking questions, and for everyday tasks.</li><li>Manage your home with smart devices to save time and for easy organization. </li><li>Perfect your photos and videos easily with AI apps. </li><li>Explore apps for music and entertainment. </li><li>Take control of your finances and wellbeing with smart apps. </li><p>Simple, practical, and empowering – giving you full confidence to stay ahead and make AI work for you!</p>

How can history education equip students to understand and confront the economic crises of yesterday and tomorrow? Since the beginning of the 21st century, the economic consequences of the debt crises of 2007 and 2008, of the Covid-19 pandemic and of Russia’s war of aggression against Ukraine have continuously challenged the livelihood of many families in Europe and around the world. Understanding economic crises from a historical perspective enables students to better respond to present and future experiences of such crises. The mission of the Observatory on History Teaching in Europe (OHTE) is to provide a clear picture of the state of history teaching in its member states. This is done through OHTE general reports on the state of history teaching in Europe and OHTE thematic reports, which explore particular areas of interest and how they are treated in history lessons. The second thematic report of the OHTE investigates the extent and the ways in which learners are being prepared to understand and cope with such crises through history education in the public schooling systems of OHTE’s 17 member states. It combines curriculum and textbook analysis with an explorative study of teachers’ experiences and summarises its most significant conclusions into 10 key findings listed in the introductory chapter.

Description
GoldenGate Microservices 23ai is a next-generation data replication platform designed for modern enterprise environments that demand real-time data movement, high availability, and intelligent automation. As organizations increasingly rely on continuous data integration for migrations, upgrades, analytics, and cloud adoption, understanding the architectural and operational advancements of GoldenGate 23ai has become essential for today’s database and platform professionals.

This book will explore core architecture concepts, hub-based deployments, installation and upgrade strategies from 19c, and improved patching workflows. Readers will understand new 23ai features, including the enhanced web interface, expanded microservices architecture, AI integration, and auto conflict detection and resolution.

By the end of this book, readers will be fully equipped to design, deploy, monitor, and automate highly available Oracle GoldenGate Microservices 23ai environments. They will gain the skills Oracleneeded to support mission-critical replication, perform zero downtime migrations, improve operational efficiency, and confidently manage GoldenGate 23ai in both on-premises and cloud-based enterprise landscapes.

Description
Power BI has revolutionized decision-making by turning raw data into actionable insights, making it a critical skill for modern business professionals. Power BI Crash Course is a comprehensive roadmap that helps you build an understanding of Power BI fundamentals through advanced enterprise implementations.

The book begins with foundational concepts, including data connections, Power Query transformations, and data modeling with star schemas. You will progress through advanced DAX calculations, time intelligence functions, and performance optimization techniques essential for professional-grade analytics solutions. This book uses an integrated sales dataset to show how features combine in real-world business intelligence.

By the end of this book, you will be able to master techniques for managing datasets with millions of rows, implementing incremental refresh, and using aggregations for optimal query performance. The comprehensive capstone project will challenge you to build a complete BI solution for a fictional retail company, integrating all learned skills from data preparation through final deployment.

Description
Embedded software differs from PC software because it is part of a product rather than the product itself, and its tasks range from automotive control units and industrial machines to life-sustaining medical devices. Testing embedded software requires understanding its unique challenges, including real-time behavior and hardware integration.

Readers will learn how to apply requirements engineering, ensure requirements traceability, and perform automated static analysis alongside professional code reviews. The book covers black-box testing techniques, unit tests, and integration tests to verify hardware/software interaction and system performance, helping readers navigate RTOS, middleware, and concurrency issues. It also shows how AI-based techniques are entering the field of embedded testing.

By the end of this book, readers will be equipped to design, implement, and manage testing strategies for both low and high-integrity embedded software. They will develop a comprehensive understanding of the essentials of test management, quality management standards like ISO 9001, and CMMI. The exercises and solutions will be valuable in gaining the skills needed to tackle complex testing challenges.